Sam's first single 'What You Look For' was Record of the Week for both Radio One's Jo Whiley and Scott Mills and he toured nationwide with James Morrison and The Script. Despite his successes, and with more major labels snapping at his heals, Sam has made the bold move to go direct-to-fan, that is, become an independent artist and take control of his commercial and creative future.

Sam has created his own, innovative approach - A record club, so that subscribers can receive his latest recording on CD, every month. He is releasing his new album a track a month from his website http://www.sambeeton.com

Sam said "The reaction has been incredibly positive. Since I had the idea to release music this way I've been very excited about it and I'm sure other artists will soon begin to follow suit. When I finish a new song, I can send it out that month rather than having to agonise for a year over track listing, release dates and hairstyles as with traditional album schedules. And because people have bought into the record club for a year, I don't have to market each release over and over. Even putting a new track on Myspace took a lot of telling people it was there to get it heard. The monthly record club is also a godsend creatively, as I know there will be an outlet for my work, and I can strive to make it the very best each month. And of course, I'll be putting in special bonus tracks and treats for people to hear. And as I have my fans addresses, I know where to be touring the most!"

Sam was recently spotted by Christopher Bailey, the creative director of Burberry, and has recorded a new song ‘My Doll’ for their acclaimed Burberry Acoustic video sessions, which has seen 100,000 views in under a week.

There's more here:
http://www.sambeeton.com
http://www.soundcloud.com/sambeeton